25. December 2010 14:28
When business is going particularly well, you are often faced with making a decision regarding the future of your retail unit. The popularity of your store may encourage you to use it to display and sell more goods, but expansion may not be possible in your current unit. You then have a choice to make: modify the unit internally or move premises.
The disadvantages of moving premises are fairly plain to see. It is also possible to lose customers by moving, partly because they have missed any updates about the move and partly because the new premises may not be accessible for them. You also have to contend with the fact that larger premises usually mean a higher lease, so any lost business could have a dramatic effect.
The alternative is to try and work with the space you already possess. A good way of modifying your unit is to have retail mezzanine floors installed, giving you a serious boost in terms of available storage space. The opportunities opened by mezzanine floors can be significant as they allow you to extend the range of goods you offer. This allows you to capitalise on the popularity your existing store enjoys, without resorting to risky business plans.